Marketing Self-Assessment

Do you have a website?
What Content Management System (CMS) do you use?
What tools do you use to measure your website performance and conversions?
How do you generate organic traffic to your website?
Is your business on social media?
How do you plan and schedule your content?
Are you using paid advertising on social media?
Does your business have a Meta (formerly Facebook) Business Manager?
How do people interact with you on social media?
What other forms of paid digital marketing do you use?
Do you email your customers/clients with regular newsletters?
Does your business have a cohesive visual identity?
Do people ask many questions about your brand/business that feel obvious to you?
Do you have a lot of repeat customers or brand loyalty?
What’s your average Google review?
Do you have a mission or vision statement?
Are you consistent with your messaging?